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Search Engine Optimization

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Search Engine Optimization

Optimizing Your Web Pages for the Right Keywords

Optimizing Your Web Pages for the Right Keywords Internet searches are built upon a foundation of keywords. These are search phrases people type into the search box of a search engine to find the info, products, and services they are looking for. A website is an investment for your business; it’s what gets you found…

Filed Under: Search Engine Optimization

Creating Great Content for Your Website

Creating Great Content for Your Website Your web content should work as a marketing tool, which is why it’s essential to make sure it’s great! But what is great web content? Here are some tips for getting started. 1: Keep a Goal in Mind In order to create great web content, you need to know…

Filed Under: Digital Marketing, Marketing, Search Engine Optimization

Easy Tips for Increasing Your Search Rankings

Easy Tips for Increasing Your Search Rankings As a small business, having a website is essential, but it’s no longer enough. At some point, you’ve most likely heard about “search engine optimization” or SEO. In order to reach the top of the search rankings, you need to make sure your website is performing the best…

Filed Under: Local SEO, Search Engine Optimization Tagged With: business, business tips, Online Business, online business tips, optimize website, search engine optimization, search engine ranking, seo, seo tips, small business, small business tips

The Importance of SEO and SEM for Your Business

The Importance of SEO and SEM for Your Business When building a digital marketing strategy, many businesses combine Search Engine Optimization (SEO) with Search Engine Marketing (SEM). While the confusion here is understandable, it’s essential to remember the differences between the two. Search engine optimization focuses on making sure your website contains all the right…

Filed Under: Local SEO, Search Engine Marketing, Search Engine Optimization Tagged With: local search, off-page seo, on-page seo, search engine marketing, search engine optimization, sem, seo, white hat seo

Where to List Your Business Online

Where to List Your Business Online You probably already know that having an online presence is essential, but where do you begin? If you’re a small business owner, you should think about listing your company in a free online directory. Still, there are a few things to consider when you create a listing for the…

Filed Under: Local SEO, Search Engine Optimization

Optimizing Your YouTube Videos for Local SEO

Optimizing Your YouTube Videos for Local SEO YouTube optimization is an excellent tactic for local SEO, especially since not many businesses have created and published video content and promotions for themselves. In this article, we will be going over some tips for optimizing your YouTube videos for local search. However, it’s important to note that…

Filed Under: Local SEO, Search Engine Optimization, Social Media, Video

How to Optimize Your YouTube Channel

How to Optimize Your YouTube Channel Did you know that YouTube has over 1.8 billion monthly users? That almost rivals Facebook’s 2.27 billion. Here are some ways you can optimize your YouTube channel, so it stands out amongst the competition. While YouTube does not disclose how many creators use the platform, estimates range from 50…

Filed Under: Search Engine Optimization, Social Media, Video

How to Create Awesome Meta Descriptions

How to Create Awesome Meta Descriptions In this article, we’ll go over what meta descriptions are, why they’re essential, and what you can do to make awesome meta descriptions for your webpages. What are meta descriptions? Meta descriptions, also known as meta description tags, are brief text snippets that summarize the content on a specific…

Filed Under: Search Engine Optimization

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What is a Marketing Brief and How Do I Compose One?

How Bing Places for Business Lets You Attract More Customers

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Get Ready to Expand Your Shopify Marketplace to YouTube

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