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E-commerce Sales

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E-commerce Sales

9 Strategies for Requesting Reviews

A thumbs-up surrounded by colorful speech bubbles representing reviews and feedback, symbolizing the importance of customer reviews.

9 Strategies for Requesting Reviews Customer reviews are more than just ratings on a page – they’re the heart of your business’s online reputation. With over 90% of consumers relying on reviews before making a purchase, the power of a well-written testimonial cannot be overstated. Whether you’re a small local shop or a global e-commerce…

Filed Under: Digital Marketing, E-commerce Sales, Marketing Tagged With: digital marketing, marketing

Social Media Posting: Are You Publishing Too Much or Not Enough?

Graphic showing social media icons and a calendar representing posting frequency optimization.

Social Media Posting: Are You Publishing Too Much or Not Enough? Social media plays a vital role in connecting with your audience and building your brand. But when it comes to posting, how much is too much? Or worse, are you posting so little that your audience forgets about you altogether? Striking the right balance…

Filed Under: Digital Marketing, E-commerce Sales, Marketing

Social Proof: What is it and How Do You Use it?

Visual representation of social proof with customer reviews, likes, and expert endorsements.

Social Proof: What is it and How Do You Use it? Have you ever picked a restaurant because of its glowing reviews? Or bought a product because a trusted expert or friend recommended it? If so, you’ve experienced the power of social proof. It’s a psychological phenomenon that influences decisions by showing that others trust…

Filed Under: Digital Marketing, E-commerce Sales, Social Media

10 Things Visitors Are Expecting From Your Website

10 Things Visitors Are Expecting From Your Website   Your website is more than just a digital business card – it’s the centerpiece of your online presence and often the first interaction visitors have with your brand. What makes a visitor stay, engage, and return to your site? In 2025, visitor expectations have evolved alongside…

Filed Under: Digital Marketing, E-commerce Sales, Marketing, Social Media Tagged With: digital marketing, ecommerce website, marketing, Web Business

The 20 Most Effective Sales Promotion Strategies

The 20 Most Effective Sales Promotion Strategies Introduction Consumers and retailers alike are fans of sales, where customers save money on purchases while businesses have a chance to boost their sales and gain loyal customers. Fortunately, there are a number of options for presenting deals to encourage consumers to purchase. To find some sales promotion…

Filed Under: Case Studies, Digital Marketing, E-commerce Sales, Marketing, Social Media

7 Methods For Nurturing Customer Loyalty

7 Methods For Nurturing Customer Loyalty Introduction Loyal customers not only help boost company revenue during peak seasons but can help a business last during difficult times. Developing and applying a successful customer loyalty plan requires communication and discerning consumers’ needs. A key element of business growth is customer loyalty. Repeat buyers are usually the…

Filed Under: Case Studies, Digital Marketing, E-commerce Sales, Marketing, Social Media

Providing a Comprehensive Digital Experience to the Customer Journey

Providing a Comprehensive Digital Experience to the Customer Journey What is a Digital Experience? The interaction between a customer and a brand through digital technologies is considered a digital experience. The digital experience can be in the form of websites, e-commerce sites, social media, mobile apps, or smart devices, with mobile devices being among the…

Filed Under: Case Studies, Digital Marketing, E-commerce Sales, Marketing, Social Media

Social Commerce: How It’s Transforming Today’s Shopper Experience

Social Commerce: How It’s Transforming Today’s Shopper Experience Introduction As the new frontier in marketing, today’s social media can function simultaneously as a shopper’s marketplace and a marketer’s bullhorn. Social audiences can use it to locate, engage with, purchase from, and keep in contact with brands. Marketers can use it to attract, engage with, sell…

Filed Under: Case Studies, Digital Marketing, E-commerce Sales, Marketing, News, Social Media

What’s the Difference Between Outbound and Inbound Marketing?

What’s the Difference Between Outbound and Inbound Marketing? Introduction When it comes to product marketing, an effective marketing strategy can raise profits and further your customer base. For introducing their products, two separate approaches that sales teams use are outbound and inbound marketing. Having more understanding regarding these marketing strategies and how they differ among…

Filed Under: Digital Marketing, E-commerce Sales, Marketing, News, Search Engine Optimization, Social Media

What is a Marketing Brief and How Do I Compose One?

What is a Marketing Brief and How Do I Compose One? Introduction Having a comprehensive blueprint of your project can help it function more easily and effectively. A marketing brief is a framework for your marketing project or campaign, keeping your team current and targeted on your plan’s key goals. Developing a productive marketing brief…

Filed Under: Digital Marketing, E-commerce Sales, Marketing, News, Social Media

How Bing Places for Business Lets You Attract More Customers

How Bing Places for Business Lets You Attract More Customers Introduction Small businesses can gain many benefits by creating their listing on Bing Places. This free service increases your exposure in Bing searches, resulting in more customers able to find your business through organic search. As Bing business listings are search-optimized, you’ll rank higher in…

Filed Under: Digital Marketing, E-commerce Sales, Marketing, News, Search Engine Optimization, Social Media

Why You Need a Social Media Dashboard For Your Social Strategy

Why You Need a Social Media Dashboard For Your Social Strategy Introduction Though social media dashboards might be a familiar term to many marketers, some may not be entirely sure what these dashboards are or how they can help a marketing plan. Whether it’s just one or a dozen social media accounts, account managing can…

Filed Under: Digital Marketing, E-commerce Sales, Marketing, News

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From the Learning Center

9 Strategies for Requesting Reviews

8 Keys to Writing Lead Nurturing Emails

Social Media Posting: Are You Publishing Too Much or Not Enough?

12 Indications Your Website Needs Refreshing, Redesigning, or an Overhaul

Social Proof: What is it and How Do You Use it?

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